ZIMA Marketing – Video + Advertising Agency

Mortgage Leads Case study

How a team turned 842 mortgage leads into 26 closed deals from our system in just 3 months, earning a 120% return on investment

3 Steps To Turning Mortgage Leads Into Customers

STEP 1 The first step in our results-driven project began with designing a high-converting website, designed to guide our visitors through the process of finding suitable home loans based on their needs & situation. We did this by creating a user-friendly quiz.

STEP 2 Second, our team created and launched targeted ads across platforms like Facebook, Google, YouTube & Instagram. Thanks to advanced targeting technology, our ads were served only to consumers who were researching mortgage loans online within the last 90 days.

STEP 3 As soon as new leads came in from our ads, our professionally trained follow-up team qualified the leads via phone, text, email & voicemail over a 90 day period and booked appointments (round robin style) in the teams calendar.

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Let's Break it Down

MORTGAGE LEADS GENERATED
842

NEW ONLINE MORTGAGE LEADS

Over the course of 3 months, we generated a total of 842 mortgage leads from Facebook, Instagram, Google & YouTube.
APPOINTMENTS BOOKED
With 842 leads generated, our follow up team booked 96 appointments with QUALIFIED buyers. We were able to turn 11.5% of our online leads into booked appointments.
96

BOOKED APPOINTMENTS

DEALS CLOSED
26

MORTGAGE DEALS CLOSED!

Out of 96 appointments booked, 26 transactions were closed! Scroll down to discover the ROI/return on investment...
RETURN ON INVESTMENT
TOTAL REVENUE: $68,874
ZIMA FEES: $5K/month x 3 months = $15,000
AD SPEND: $2K/month x 3 months = $6,000
TOTAL PROFIT: $47,364
R.O.I. = 120.2%
120.2%

R.O.I. (RETURN ON INVESTMENT)

They Put $1 Dollar In, And Got $2+ Back

If you're a mortgage pro, here's what you get when you hire ZIMA:

  • DONE-FOR-YOU FOLLOW UP
  • QUALIFIED LEADS
  • POSITIVE R.O.I.

It’s 2020. Everybody (yes, even Grandma) is turning to their smartphones and computers to do research home loan info. If you’re looking to grow your business and you’re equipped to handle a steady influx of qualified, exclusive leads, you will not regret scheduling a quick call with our team. Click the button below, pick a time that works for you, and let’s chat to see if we’re a good fit for each other.

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